When starting a new game you are shown two random commercials. You can change the channel by pressing Up and Down to get new commercials. There is also a Hideo 1 and Hideo 2 channel, which are like Video 1 and 2.

At the start of the game when the commercials are on, you can press X to cycle through different channels. You can see a segment where David Hayter is being interviewed wearing a Solid Eye.