Money
When a new area becomes available, your line is usually too weak to capture the larger fish at the location. You will not be able to recoup the money spent on bait. Instead, remain at your previous location to catch more fish, complete collections, and earn achievements for more money for fishing rod upgrades before advancing. Watch advertising videos to double the money that you can earned. Do this when returning to the game after a long break and you have a lot of earnings ready to collect. Fish in the best lake where you can get any fish without problems and not lose bait. Participate in tournaments and try to rank highly.